Category: Business

Improve web design with persona mapping

Improve Web Design with Persona Mapping

Who are the people visiting your website? Why did they come there, and what traits, concerns or beliefs shape their behavior? If these questions leave you feeling stumped, your website content might not be connecting […]

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smartphones graphic

How Smartphones Changed e-Commerce

There is a good bit of buzz surrounding smartphones and e-commerce. For years there has been talk about mobile devices becoming as prevalent, and at some point surpassing desktop usage. This is a prime reason why […]

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endless aisles

Endless Aisles – What you need to know

This exciting tool is available to all stores that purchase products through Phillips Pet Food and Supply. The Endless Aisles system combines the infrastructure of Phillips, the logistics of PetFlow and first class software to create one of the best technology products […]

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Shopify History

Shopify History: From Retailer to Platform

Learn more about Shopify’s history Shopify History: Though it is now one of the best known e-commerce platforms, Shopify began life as an e-retailer itself. Snowdevil was the initial name of this Canadian company. When it was first […]

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Omnichannel is important

Why Omnichannel is Important

Companies like Lightspeed and Netsuite have made huge investments into providing omnichannel software solutions for retailers. But why? For years retailers have sustained their businesses using a variety of different platforms for their POS, ecommerce website, ordering systems and […]

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Green-Shopping-Cart

Shopify Test Credit Card Numbers

Before you go live with your new online store. It is a good idea to test your checkout process for two reasons Make sure it works! Evaluate the User Experience. If your online store is […]

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